• Schedule and publish approved posts, stories, and reels on official client platforms.
• Ensure creative assets are correctly formatted and
optimized per platform.
• Maintain and update organized content calendars.
• Monitor and engage and reply with comments, DMs, and mentions across official platforms.
• Maintain positive brand presence and escalate sensitive issues when necessary.
• Apply consistent tone and respect brand guidelines in all interactions.
• Track KPIs for both paid campaigns and organic publishing.
• Generate weekly/monthly reports on performance.
• Provide actionable insights and recommendations for
improvement