About this role

‎Are you constantly the first of your friends to know about a trending audio or meme? We are looking for a highly creative and chronically online Social Media Specialist to join our team. In this role, you will be the voice of our brand across all social platforms, responsible for building a highly engaged community and producing content with serious viral potential.
‎You will own the day-to-day execution of our social strategy, balancing a well-planned content calendar with the agility to jump on cultural moments and trends the second they happen.
‎Key Responsibilities
‎* Content Calendar Management: Plan, build, and maintain a robust monthly content calendar ensuring a consistent and strategic posting schedule across platforms (Instagram, Facebook)
‎* Trend-Spotting & Viral Strategy: Continuously monitor social media algorithms, trending audios, memes, and cultural conversations. Pitch and execute "trendjacking" ideas quickly to maximize our brand's reach and viral potential.
‎* Copywriting (Organic & Paid): Write compelling, hook-driven, and platform-native copy. You will craft engaging captions for daily organic posts as well as conversion-focused copy for boosted posts and paid social media ads.
‎* Content Creation: Ideate and produce highly engaging multimedia content, particularly short-form video (Reels, Shorts).
‎* Community Engagement: Actively engage with our audience. Respond to comments and DMs, build relationships with followers, and foster a strong, loyal online community.
‎* Analytics & Reporting: Track key performance metrics (reach, engagement rate, click-throughs). Analyze what content goes viral (and why) and use those insights to optimize future campaigns.

Important Skills for opportunity

UX/UI Design Fundamentals
Art Studio learnings
24 Lessons
Advanced Prototyping Techniques
Interactive Media Workshop
15 Lessons
User Research Methods
Market Insights Program
20 Lessons
Design Systems and Frameworks
Collaboration Hub
30 Lessons

Preview

About this role

Important Skills for opportunity