Mastery Academy is seeking a creative and organized Social Media Specialist to join our growing marketing team. This full-time remote role is responsible for managing our social media presence, engaging with our community, and implementing innovative strategies to generate and follow up on leads.

The ideal candidate is proactive, detail-oriented, and passionate about digital engagement and education-focused content.

Key Responsibilities

1. Manage and oversee all Mastery Academy social media platforms

2. Create, schedule, and publish engaging content aligned with our brand voice

3. Monitor and respond to comments and direct messages in a timely and professional manner

4. Build and nurture relationships with followers and potential clients

5. Follow up with leads and inquiries via social media inboxes

6. Develop creative strategies to convert engagement into qualified leads

7. Coordinate with internal teams to integrate social media leads into the CRM system

8. Track performance metrics and suggest improvements to increase reach and engagement