Job Duties:

• Build and execute social media strategy and social media paid campaigns through competitive research, platform determination, benchmarking, messaging, and audience identification.

 

• Generate, edit, publish and share daily content (original text, images, and video) that builds meaningful connections and encourages community members to take action, and managing a high volume of daily social media posts.

 

• Set up and optimize company pages within each platform to increase the visibility of the company’s social content.

 

• Create editorial calendars and syndication schedules on monthly basis on all social media platforms.

 

 

• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights, and best practices, and then acting on the information and Staying up to date on best practices and emerging trends in social media

 

 

• Using analytical tools such as Google Analytics, Hootsuite Pro, and Facebook Insights to monitor and evaluate the company’s social media presence and performance.

 

• Social Listing and monitoring users' feedback (positive & negative). And follow up with concerned parties to handle users' concerns.

 

• Preparing monthly reports on social media marketing efforts.
• Build long-term customer relations by alluring them with a fine-tuned content selection

 

• Coordinating with Content writers and designers to create and implement the social media strategy.