Create, schedule, and publish social media content across various platforms (e.g., Facebook,
Instagram, Twitter, LinkedIn) using social media scheduling tools.
● Moderate social media channels by responding to comments, messages, and mentions, ensuring a
positive and engaging online community.
● Prepare and deliver monthly reports analysing social media performance, audience engagement, and
content effectiveness.
● Monitor social media trends, competitor activities, and platform updates to refine strategies.
● Collaborate with the marketing and creative teams to align content with broader marketing campaigns.
● Ensure brand consistency across all social media platforms and uphold the company’s tone of voice.
● Track and measure the success of campaigns using metrics such as reach, engagement, and
conversion rates, providing recommendations for improvement.