Develop and implement SEO strategies to improve search engine rankings for medical services, treatments, and physicians

Optimize website structure and content for search engine visibility and patient engagement

Conduct keyword research focused on healthcare topics, patient queries, and local search behavior

Collaborate with the content team to create SEO-friendly medical content in line with healthcare regulations and best practices

Monitor and manage SEO tools such as Google Analytics, Search Console, SEMrush, Ahrefs, etc.

Identify and resolve technical SEO issues (site speed, mobile optimization, schema markup, crawl errors, etc.)

Track, report, and analyze website performance and SEO KPIs regularly

Stay informed about Google algorithm updates, SEO trends, and digital best practices in healthcare marketing

Ensure compliance with healthcare advertising standards and data privacy regulations (e.g., HIPAA, DHA, DoH if applicable)