Senior Designer – Branding & Graphic Design Specialist

Position: Senior Graphic Designer

Job Summary

We are seeking a highly talented Senior Designer with strong experience in logo design, brand identity development, and social media content creation. The ideal candidate will be able to lead creative projects, develop concepts, and deliver high-quality designs that align with brand strategy and marketing objectives.

Key Responsibilities

1. Logo & Brand Identity Design
    •    Create unique and memorable logo concepts from scratch.
    •    Develop complete brand identity systems including:
    •    Primary & secondary logos
    •    Color palettes
    •    Typography
    •    Patterns, icons, and brand elements
    •    Brand applications and visual systems
    •    Create clear and comprehensive Brand Guidelines.
    •    Ensure brand identity reflects the brand’s personality, positioning, and values.

⸻

2. Social Media Design
    •    Design high-quality social media posts and stories.
    •    Develop templates (static & animated) for internal team use.
    •    Collaborate with the marketing team to maintain visual consistency across all platforms.

⸻

3. Creative Concept Development
    •    Translate creative and marketing ideas into impactful designs.
    •    Participate in brainstorming sessions and propose fresh creative concepts.
    •    Design campaign Key Visuals and lead creative direction for campaigns.

⸻

4. Print & Digital Materials
    •    Design brochures, flyers, roll-up banners, posters, and other printed materials.
    •    Prepare print-ready files with proper specifications.
    •    Create digital assets for ads, websites, presentations, and online campaigns.

⸻

5. Project Leadership & Collaboration
    •    Lead design projects from concept to final delivery.
    •    Review and guide junior designers to ensure quality.
    •    Manage timelines and deliver all tasks within deadlines.
    •    Maintain consistency with brand guidelines across all design outputs.