Preview

Salary

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Job Location & type

On-Site / Full time

Experience

3 years

Job Status

Active Job

About this role

Plan, launch, and manage paid advertising campaigns across Meta (Facebook/Instagram), Google Ads, LinkedIn, TikTok, and other digital platforms.
Define target audiences, create ad copy and visuals in collaboration with creative teams, and ensure alignment with campaign objectives.
Monitor and optimize campaigns for performance metrics including CTR, CPC, CPA, ROAS, and conversion rates.
Develop and execute email marketing campaigns to support product launches, promotions, and customer engagement goals.
Create and segment email lists, write compelling copy, and design engaging templates using tools like Mailchimp, Klaviyo, or HubSpot.
Conduct A/B testing on creatives, audiences, and landing pages to identify high-performing combinations.
Manage campaign budgets effectively and ensure optimal allocation of spend across platforms.
Track and analyze campaign performance using tools such as Google Analytics, Google Tag Manager, and Meta Business Suite.
Prepare weekly and monthly performance reports with actionable insights and recommendations.
Stay updated with the latest advertising trends, tools, and platform algorithm changes.
Collaborate with the SEO, content, and design teams to maintain consistent messaging across all campaigns.