We are looking for a talented and results-driven Digital Marketing Specialist to join our dynamic marketing team. The ideal candidate will have at least 3 years of hands-on experience in executing digital marketing campaigns across multiple platforms. This role combines creativity, analytical skills, and strategic thinking to enhance Lunapact’s online presence and drive measurable business growth.

Key Responsibilities

1. Develop, execute, and manage digital marketing campaigns across Google Ads, Meta Ads, LinkedIn, and other digital platforms.

2. Plan and implement SEO/SEM strategies to boost search rankings and website traffic.

3. Create and optimize engaging content for social media, blogs, and email marketing campaigns.

4. Monitor and analyze campaign performance metrics using tools such as Google Analytics and Search Console, providing actionable insights.

5. Manage paid advertising budgets effectively to maximize ROI.

6. Collaborate with internal teams (design, development, content) to maintain brand consistency across all digital channels.

7. Research market trends and competitors to identify opportunities for growth.

8. Stay up-to-date with the latest digital marketing tools, trends, and best practices.