About this role

Develop and implement a comprehensive digital marketing strategy that aligns with the company's goals and objectives.
Plan and execute digital marketing campaigns across various channels, including social media, email marketing, search engine optimization (SEO), pay-per-click (PPC) advertising, content marketing, and other online platforms.
Collaborate with cross-functional teams, including marketing, sales, and design, to create and deliver impactful marketing messages and materials.
Monitor, analyze, and report on the performance of digital marketing campaigns, providing insights and recommendations for optimization and improvement.
Conduct market research and competitor analysis to identify opportunities and trends in the digital marketing landscape.
Manage the company's website, ensuring it is optimized for search engines, user-friendly, and up-to-date with relevant content.
Develop and manage digital advertising campaigns, including budget allocation, targeting, and ad creative creation.
Implement strategies for lead generation and customer acquisition, leveraging digital channels and tools.
Utilize marketing automation platforms and customer relationship management (CRM) systems to segment and target customer segments, personalize communications, and track campaign effectiveness.
Stay updated on the latest digital marketing trends, tools, and technologies, continuously adapting strategies and tactics to maintain a competitive edge.
Collaborate with external vendors, agencies, or freelancers for specialized digital marketing projects or tasks.
Train and educate team members or employees on digital marketing best practices, tools, and platforms.

Important Skills for opportunity

UX/UI Design Fundamentals
Art Studio learnings
24 Lessons
Advanced Prototyping Techniques
Interactive Media Workshop
15 Lessons
User Research Methods
Market Insights Program
20 Lessons
Design Systems and Frameworks
Collaboration Hub
30 Lessons

Preview

About this role

Important Skills for opportunity