• Act as the primary contact for clients assigned to them.
• Understand client needs, brand guidelines, and objectives.
• Prepare client briefs and translate them into actionable creative plans.
• Prepare client PDA Vision.
• Ensure client satisfaction by delivering projects that meet or exceed expectations.
• Lead the creative process for the assigned account(s).
• Supervise the development of content ideas with Content Creators.
• Manage project timelines and make sure deliverables are submitted on schedule.
• Ensure alignment of creative output with client strategy and agency standards.
• Provide feedback and approvals during the production and design phases.
• Collaborate with Operation Dept. to convert strategic goals into executional steps.
• Coordinate with Visual Production, Visual Graphics, Post Production, Talent, and Social Media departments.
• Facilitate communication between client needs and technical execution teams.
• Escalate challenges and solutions to Digital Marketing Director when necessary.
• Monitor project(s) progress and report updates to Digital Marketing Director.
• Ensure budgets and resources allocated to each project are used efficiently.
• Identify risks or delays and propose corrective actions.