1. Social Media Ownership (Core Responsibility)

• Fully manage Ecovacs social media accounts (Instagram, TikTok, Facebook – as applicable).

• Plan, create, publish, and optimize content consistently.

• Ensure brand tone, visuals, and messaging align with Ecovacs’ global image.

 

2. Content Strategy & Content Creation

• Build monthly content plans aligned with:

  • Product education (robot features, maintenance, use cases)

  • Lifestyle & problem-solving content

  • Offers, campaigns, and launches

• Personally handle or lead:

  • Content shooting (products, reels, short videos)

  • Basic editing & caption writing

• Use AI tools to improve speed, creativity, and performance.

 

3. Community Management & Customer Support (Very Important)

• Respond to comments and inbox messages.

• Handle basic customer inquiries (price, availability, usage).

• Act as first-line support, then escalate technical issues internally when needed.

• Track repeated issues and feedback.

 

4. Influencer & Collaboration Management

• Identify relevant influencers in:

  • Home, cleaning, tech, lifestyle

• Propose collaboration ideas (reviews, unboxings, reels).

• Manage communication, product delivery, and content follow-up.

• Measure results and report performance.

5. Analytics, Improvement & Proactivity

• Track:

  • Engagement

  • Growth

  • Content performance

  • Sales

• Bring at least one new idea or insight regularly to improve results.

• Participate in monthly brainstorming with the team.