We are seeking a passionate and data-driven SEO Specialist with at least 2 years of hands-on experience in managing SEO strategies for high-performance websites. The ideal candidate should have strong knowledge of Semantic SEO, AI-driven ranking techniques, Geo-targeted SEO (GEO SEO), and Answer Engine Optimization (AEO). Prior experience in the UAE car rental or automotive industry is highly preferred.

Key Responsibilities:

* Develop, execute, and monitor on-page, off-page, and technical SEO strategies to improve organic visibility and conversions.
* Implement Semantic SEO and structured data (schema) for better entity recognition across Google and AI search engines.
* Optimize content and pages for AI-powered search and answer engine visibility (AEO), including voice search and featured snippets.
* Conduct comprehensive keyword research, including geo-based and intent-driven keywords targeting UAE markets.
* Analyze competitors (local and international) to identify new ranking opportunities and content gaps.
* Collaborate with developers to enhance Core Web Vitals, site structure, and technical SEO.
* Use AI tools (e.g., ChatGPT, Surfer, Frase) and SEO platforms (Ahrefs, SEMrush, Google Search Console) for optimization and performance tracking.
* Manage Google Business Profile SEO for multiple branches and service locations.
* Prepare detailed SEO performance reports including rankings, CTR, impressions, and lead generation metrics.
* Coordinate with the content and marketing team to ensure SEO alignment across all languages and platforms.