About the Role
We are looking for a dynamic and results-driven Sales & Marketing Manager to lead our growth strategy in the IT sector. The ideal candidate will be responsible for driving revenue, expanding market share, and strengthening our brand presence across innovative technology solutions including ERP systems, e-commerce platforms, and mobile applications.
Key Responsibilities
Strategy & Planning
- Develop and execute integrated sales and marketing strategies aligned with business goals
- Analyze market trends, competitors, and identify new opportunities
- Define target segments (B2B & B2C) and set measurable KPIs
Sales Leadership
- Lead, mentor, and manage the sales team to achieve targets
- Manage the full sales cycle (Lead → Opportunity → Closing)
- Build and expand sales channels (direct, partners, distributors, digital)
- Oversee proposals, pricing strategies, and key account management
Marketing Management
- Plan and execute digital and offline marketing campaigns
- Oversee branding, content creation, and product launches
- Manage digital channels (SEO, SEM, Social Media, Email Marketing)
- Monitor and optimize campaign performance (ROI)
Business Development
- Identify strategic partnerships and new business opportunities
- Participate in tenders and large-scale projects
- Explore new markets (local & regional)
- Drive new revenue models (SaaS, subscriptions, services)
Customer Experience
- Enhance customer satisfaction and loyalty
- Handle client feedback and resolve issues professionally
Reporting & Analytics
- Track performance metrics and generate regular reports
- Use CRM and analytics tools to support decision-making
- Manage budgets and control marketing costs