We are looking for an experienced and results-driven Media Buyer to join our performance marketing team. The ideal candidate is a strategic thinker with a proven track record of planning, executing, and optimizing high-budget media campaigns across multiple digital platforms. You will be responsible for acquiring ad inventory, managing campaign performance, and ensuring the highest return on advertising spend (ROAS)

Key Responsibilities:

• - Develop, execute, and manage media buying strategies across platforms including Meta (Facebook/Instagram), Google Ads, TikTok, Snapchat, and others.  
• - Conduct in-depth market and audience research to identify optimal media channels and placements.  
• - Negotiate and purchase ad space at the most competitive rates while maximizing campaign effectiveness.  
• - Monitor daily performance of campaigns, analyze KPIs (CTR, CPC, CPA, ROAS, etc.), and implement optimizations in real time.  
• - Collaborate closely with the creative team to test and iterate ad creatives and messaging.  
• - Generate detailed reports and actionable insights for stakeholders on campaign performance and budget utilization.
•  - Stay current on digital advertising trends, platform updates, and best practices.  
• - A/B test creatives, targeting, bidding strategies, and landing pages to continually improve results.  
• - Manage advertising budgets with precision and accountability.