We’re hiring a Marketing Specialist to handle both digital and offline marketing activities. The role covers social media management, campaign execution, content planning, and coordinating on-ground marketing and branding efforts. This is a hands-on role supporting daily marketing operations and ensuring consistent brand presence across all channels.

Key Responsibilities

1. Manage social media platforms: planning, posting, engagement, and performance tracking.

2. Support online campaigns (Meta, Google) — paid ads experience is a plus.

3. Coordinate and execute offline marketing activities such as field branding, promotions, and local activations.

4. Prepare and follow up on marketing materials (flyers, banners, booths, signage, etc.).

5. Work closely with sales, operations, and design teams to ensure unified messaging.

6. Monitor brand consistency across digital and offline touchpoints.

7. Generate reports and insights to improve marketing effectiveness.