Overview:
A growing company in the 3D printing industry is looking for a creative and driven Marketing Specialist to lead the development and execution of strategic marketing campaigns. The ideal candidate will have a passion for technology and innovation, and the ability to translate technical services into compelling visual and written content that resonates with a variety of audiences including designers, educators, engineers, and businesses.

Key Responsibilities:

• Develop and implement marketing strategies to promote 3D printing services, products, and custom solutions

• Plan, execute, and manage digital marketing campaigns across social media platforms (Instagram, Facebook, LinkedIn, etc.) and Google Ads

• Manage and grow the company’s social media presence by posting regularly, interacting with followers, and optimizing engagement

• Create engaging, high-quality visual content including images, reels, stories, and promotional videos

• Design branded marketing materials (digital and print) using design tools such as Canva, Adobe Illustrator, or Photoshop

• Edit promotional and educational videos using editing apps like Adobe Premiere, CapCut, or similar tools

• Find innovative ways to increase organic reach and optimize paid advertising campaigns for maximum ROI

• Monitor performance metrics including reach, engagement, click-through rate, and conversion

• Maintain and execute a content calendar in alignment with promotional goals and sales cycles

• Conduct market and competitor research to inform content strategy and messaging

• Collaborate with sales and design teams to ensure consistency of branding and messaging

• Support events, exhibitions, and other promotional activities