We are looking for a highly experienced and visionary Marketing Manager with 10+ years of proven success to lead and oversee the full scope of our marketing department — including both Creative and Digital Marketing divisions. This role demands a strategic thinker, a strong leader, and a cross-functional collaborator capable of driving brand growth, increasing performance metrics, and ensuring creative excellence across all marketing initiatives.

Key Responsibilities:

Strategic Leadership:

1. Develop and execute high-level marketing strategies that align with the company’s business goals and brand identity.
2. Lead, manage, and unify the efforts of both the Creative and Digital Marketing teams.
3. Oversee the creation and execution of multi-channel marketing campaigns that deliver measurable impact.
4. Set department objectives, define KPIs, and track performance to ensure alignment with company growth targets.

 

Team & Department Management:

1. Manage and mentor team leads (Creative Lead, Digital Marketing Lead, Social Media Specialists, SEO, Content Writers, Motion Graphics Designers, etc.).
2. Foster a high-performing, innovative, and collaborative marketing culture.
3. Provide guidance on resource allocation, timelines, and priorities across teams and projects.
4. Conduct performance reviews, talent development planning, and hiring decisions.

 

Campaign Direction & Brand Oversight:

1. Supervise the development of integrated marketing campaigns including branding, content creation, paid advertising, and social media.
2. Ensure that all marketing content — written, visual, and video — aligns with the brand tone and visual standards.
3. Lead the creative team in concept development, storytelling, and delivery of engaging content across digital platforms.

 

Data-Driven Optimization:

1. Leverage tools such as Google Analytics, Meta Business Suite, CRM systems, and performance dashboards to guide decision-making.
2. Analyze market trends, audience insights, and campaign performance to continuously optimize strategy.
3. Manage the marketing budget efficiently, maximizing ROI while supporting innovation.