Job Summary:

• We are looking for an experienced and result-driven Digital Marketing Manager to lead our marketing team. The ideal candidate will be responsible for developing, implementing, and executing strategic marketing plans to attract potential customers. This role requires a strong understanding of current marketing tools and strategies and the ability to lead marketing campaigns from concept to execution.

Key Responsibilities:

• Develop, plan, and execute comprehensive digital marketing strategies across multiple channels and should be expertise in Google ads, (SEO, SEM, social media, email marketing, content marketing, PPC, etc.).
• Manage and optimize the company’s website, ensuring best practices in user experience (UX), design, and conversion optimization.
• Oversee SEO and paid advertising campaigns to maximize ROI and achieve targeted KPIs.
• Create and manage engaging content for social media, blogs, newsletters, and other digital platforms.
• Monitor and analyze campaign performance metrics using tools like Google Analytics, Google Ads, Meta Ads Manager, etc.
• Conduct market research and competitor analysis to identify new opportunities for growth.
• Manage and lead the digital marketing team, agencies, or freelancers.
• Collaborate with the sales and product teams to align marketing strategies with business goals.
• Stay updated with the latest digital marketing trends, tools, and best practices.
• Prepare and present regular performance reports and recommendations to management.